Admiral Express
Branding
Branding
Admiral Express Office Supply tasked me with updating their brand identity, specifically renewing their the dog character, "Dash.” They wanted their brand to feel more approachable and friendly to their customers. With that in mind, I decided to add movement to their logo by bringing the sketches of Dash to life. I incorporated him into the logo and supporting marketing materials - successfully creating some fun and frivolity, and ultimately delivering Admiral the look and feel they wanted.
Created at The Bond Group.
Old Logo
New Logo
Letterhead & Business Card
Capabilities Brochure
Welcome Kit
Gift Box
Vehicle Signage
Illustrations
Illustrations
Illustrations
Illustrations
Illustrations
Illustrations
Illustrations
Illustrations
Illustrations
